Advertisements and Tourism Websites Essay Example | Topics and Well Written Essays - 500 words

Advertisements and Tourism Websites - Essay Example Advertisements and websites are the most prolific example of segmented marketing, where the target group decides the contents of advertisements. In the rapid globalization and advancing technology, websites of tourism are the most popular form of advertisements for the tourism industry whose. Tourism websites have become popular primarily because they are able to provide the customers with the necessary information and services that facilitate their desire for relaxation and at the same time whet their appetite for adventure. People have the inherent urge for adventure and tourist industry, the world over has left no stone unturned in order to provide an exciting adventure in the remotest part of the world. The information explosion and e-commerce activities in the tourism industry have further added to the attraction. The websites have made even a middle-class person, with limited resources, to crave for the attractions and exciting new packages that are on offers by the travel agen cies. ‘http://www.guardian.co.uk/travel’ is one such website that is designed to seduce the customers with a vast choice of places offering attractive schemes. Rest and relaxation are an integral part of human nature where different people have different notion of rejuvenating themselves. The tips given by the travelers are designed to inspire and boost the confidence of the future customers.